Privacy Policy
Comfort Hospice Care LA
Effective Date: May 2, 2026
This Privacy Policy for Comfort Hospice Care LA (“we,” “us,” or “our”) describes how and why we may collect, use, protect, and disclose your information when you visit our website or otherwise engage with us, including when you:
- Visit https://comforthospicecarela.com/ or any of our websites that connect to this Privacy Policy.
- Engage with us in various ways, including but not limited to inquiries, sales, and marketing.
This Privacy Policy applies to information collected through our website and general business activities. It does NOT cover Protected Health Information (PHI) collected in the course of providing hospice or palliative care services, which is governed by the Health Insurance Portability and Accountability Act (HIPAA) and addressed in our separate Notice of Privacy Practices.
Important Notice Regarding Health Information (HIPAA)
As a hospice provider, we are a HIPAA-covered entity. Protected Health Information (PHI) we collect or maintain in connection with patient care is governed by HIPAA and our separate Notice of Privacy Practices, not this Privacy Policy. PHI is also exempt from the California Consumer Privacy Act (CCPA) under California Civil Code § 1798.146. To request a copy of our HIPAA Notice of Privacy Practices, please contact us using the information at the end of this Policy.
Our Privacy Commitments
We are focused on managing our business in accordance with the following standards to ensure that the privacy of personal information is secure and maintained:
- Before or at the time of collecting personal information, we will identify the purposes for which information is being collected.
- We will collect and use personal information solely for the purposes specified by us and for other appropriate purposes, unless we obtain the consent of the individual concerned or as required by law.
- We will only retain personal information for as long as necessary for the fulfillment of those purposes.
- We will collect personal information by lawful and reasonable means and, where appropriate, with the knowledge or consent of the individual concerned.
- Personal information should be relevant to the purposes for which it is to be used and, to the extent necessary, should be accurate, complete, and up to date.
- We will protect personal information with reasonable security safeguards against loss, theft, unauthorized access, disclosure, copying, use, or modification.
- We will promptly provide individuals with access to our policies and procedures for the management of personal information.
Who We Are
Our website address is: https://comforthospicecarela.com/
Information We Collect
Information you disclose to us: We collect information that you voluntarily provide to us when you engage with us, including but not limited to when you submit an inquiry form, request information about our services, download materials, or opt-in to our communications. This information may include:
- Personal information such as your full name, email address, mobile phone number, and address;
- Reviews and comments about our services;
- Username and password (if you create an account);
- Information about a loved one if you are inquiring about hospice care on their behalf.
- Any other information you choose to provide to us.
Information automatically collected: When you visit our website, we may automatically collect certain information such as Internet Protocol (IP) address, browser and device characteristics, advertising identifiers, date and time of your visit, links inside our website that you visit, and other general information as you navigate our site.
We and the third parties that provide functionalities on our sites may use cookies, pixel tags, and similar technologies to automatically collect this information. For more information, please see the “Cookies” section below.
Categories of Personal Information We Collect (CCPA Disclosure)
In the past 12 months, we may have collected the following categories of personal information from California consumers, as defined under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA):
| Category | Examples | Collected? |
|---|---|---|
| A. Identifiers | Name, postal address, email, phone number, IP address, account name, online identifiers | Yes |
| B. Customer records | Contact information, signature (Cal. Civ. Code § 1798.80(e)) | Yes |
| C. Protected classifications | Age, race, marital status, medical condition (under California or federal law) | Limited — only age verification; medical info is HIPAA-covered (see HIPAA section) |
| D. Commercial information | Records of services purchased or considered | Yes |
| E. Biometric information | Fingerprints, voiceprints, iris scans | No |
| F. Internet/network activity | Browsing history, search history, interactions with our website | Yes |
| G. Geolocation data | Physical location or movements | Limited — approximate location from IP address only |
| H. Sensory data | Audio, electronic, visual, or similar information | Only if you submit it (e.g., voicemail) |
| I. Professional/employment information | Current or past job history or performance evaluations | Only for job applicants |
| J. Education information | Education records (FERPA-defined) | No |
| K. Inferences | Inferences drawn from the above to create a consumer profile | No |
| L. Sensitive personal information | Government IDs, financial account info, precise geolocation, health data, etc. | Only health information related to hospice care, which is governed by HIPAA — not CCPA |
Sources of Personal Information
We obtain the categories of personal information listed above from the following sources:
- Directly from you when you fill out a contact form, call us, email us, or otherwise communicate with us;
- From family members, caregivers, or referring healthcare providers who contact us on your behalf;
- Automatically, when you visit our website, through cookies and similar technologies;
- From third-party service providers we use to operate our website and business (e.g., website analytics providers, email service providers);
- From publicly available sources where permitted by law.
Purposes for Collecting Personal Information
We collect and use personal information for the following business and commercial purposes:
- To respond to inquiries about our hospice and palliative care services;
- To provide information requested by you or a family member;
- To communicate with you about our services, including marketing communications you have opted into;
- To operate, maintain, secure, and improve our website;
- To detect and prevent fraud, security incidents, or other malicious or illegal activity;
- To comply with legal obligations, respond to lawful requests from public authorities, and enforce our legal rights;
- For the purposes for which you provided the information, or as otherwise disclosed at the point of collection.
How We Share Your Information
We may share your personal information with third parties in the following situations and with the following categories of recipients:
a. Service Providers: We may share your information with reputable third-party service providers, including those handling website hosting, analytics, email delivery, marketing, advertising, payment processing (where applicable), and other business operations. These service providers are contractually bound to keep your information confidential and to use it only for the purposes for which we share it with them, in compliance with the CCPA’s service provider/contractor requirements.
b. Legal Purposes: Your information may be disclosed to comply with legal requirements, such as responding to subpoenas, court orders, government investigations, regulatory requirements, or other legal procedures.
c. Business Transfers: Your personal information may be transferred to or acquired by a third party in the case of a business sale, merger, acquisition, reorganization, or other change of control transaction. We will make reasonable attempts to notify you of any such change.
d. With Your Consent: We may share information for any other purposes with your clear and informed consent. Each instance of data sharing will require your approval, and it will be clear what information is being shared, with whom, and for what reason.
Sale or Sharing of Personal Information
We do NOT sell your personal information for monetary or other valuable consideration, and we do NOT share your personal information for cross-context behavioral advertising, as those terms are defined under the CCPA.
We have not sold or shared the personal information of California consumers in the preceding 12 months, and we have no actual knowledge of selling or sharing the personal information of consumers under 16 years of age.
No mobile phone numbers or text messaging opt-in data will be shared with third parties or affiliates for marketing or promotional purposes under any circumstances.
Sensitive Personal Information
We do not use or disclose sensitive personal information for purposes other than those permitted under CCPA Regulations § 7027(m) (e.g., performing the services you requested, security and fraud prevention, ensuring physical safety, short-term transient use, providing services on our behalf, and verifying or maintaining the quality or safety of our services). Because we do not use sensitive personal information for purposes that would trigger the right to limit, you are not required to be provided a “Limit the Use of My Sensitive Personal Information” link, but you may still contact us with any questions or requests.
Your California Privacy Rights (CCPA/CPRA)
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA):
1. Right to Know
You have the right to request that we disclose the personal information we collect, use, and disclose about you, including:
- The categories of personal information we have collected.
- The categories of sources from which the information was collected.
- The business or commercial purposes for collecting it.
- The categories of third parties with whom we share it.
- The specific pieces of personal information we have collected about you.
2. Right to Delete
You have the right to request that we delete personal information we have collected from you, subject to certain exceptions (such as information we need to retain for legal, security, or operational purposes).
3. Right to Correct
You have the right to request that we correct inaccurate personal information we maintain about you.
4. Right to Opt-Out of Sale or Sharing
You have the right to opt out of the sale or sharing of your personal information. As stated above, we do not sell or share your personal information, so no action is needed to opt out. We also honor opt-out preference signals such as the Global Privacy Control (GPC).
5. Right to Limit Use of Sensitive Personal Information
You have the right to limit our use of sensitive personal information to purposes specified by the CCPA. As stated above, we do not use sensitive personal information for purposes that trigger this right.
6. Right to Non-Discrimination
We will not discriminate or retaliate against you for exercising any of your rights under the CCPA. We will not deny you services, charge you different prices, or provide a different level or quality of services because you exercised your privacy rights.
How to Exercise Your Rights
To exercise any of these rights, please contact us using the information in the Contact section below. You may also designate an authorized agent to make a request on your behalf. We will require written, signed permission from you authorizing the agent, and we may require you to verify your identity directly with us.
Verification Process
To protect your privacy, we will need to verify your identity before fulfilling your request. We may ask you to provide information that we can match against information we already have on file (such as your name, email address, phone number, or other identifiers you previously provided). We will only use the information you provide for verification purposes.
We will respond to verifiable consumer requests within 45 days. If we need more time (up to an additional 45 days), we will inform you of the reason and extension period in writing. There is no charge to exercise your rights, unless requests are manifestly unfounded, excessive, or repetitive.
California “Shine the Light” Law
Under California Civil Code § 1798.83, California residents may request information regarding our disclosure of personal information to third parties for those third parties’ direct marketing purposes. We do not disclose personal information to third parties for their direct marketing purposes.
Comments
When visitors leave comments on the site, we collect the data shown in the comments form, the visitor’s IP address, and browser user agent string to help with spam detection.
An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available at https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
Media
If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.
Contact Forms
You may supply us with personal information by filling in forms on our website. This includes information you provide when you submit a contact or inquiry form. We may collect personal information including your name, email address, phone number, and any other information you provide voluntarily. Users may opt-out of receiving marketing communications; see the Marketing and Opt-Out Choices section below.
Cookies
If you leave a comment on our site, you may opt-in to save your name, email address, and website in cookies for your convenience. These cookies will last for one year.
If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me,” your login will persist for two weeks. If you log out, the login cookies will be removed.
If you edit or publish an article, an additional cookie will be saved in your browser indicating the post ID of the article you just edited. It expires after 1 day.
Most web browsers allow you to control cookies through their settings. You may also use browser-based opt-out preference signals such as the Global Privacy Control (GPC), which we honor for California residents.
Embedded Content From Other Websites
Articles on this site may include embedded content (e.g., videos, images, articles). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
Marketing and Opt-Out Choices
Opt-In: By using our website contact forms, you have the option to opt-in to receive marketing communications from us. You may receive these communications unless you choose to opt out.
Opt-Out: If you wish to opt out of receiving any marketing communications from us, you can do so at any time by texting “STOP” to unsubscribe, by clicking the unsubscribe link in any marketing email, or by contacting us directly using the contact information at the end of this Policy.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Data Retention
We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, regulatory, or reporting requirements, and as needed for legitimate business purposes such as resolving disputes and enforcing our agreements.
If you leave a comment, the comment and its metadata are retained indefinitely so we can recognize and approve any follow-up comments automatically. For users that register on our website, we store the personal information they provide in their user profile until they request deletion.
PHI maintained in connection with hospice services is retained according to applicable medical record retention laws and our HIPAA Notice of Privacy Practices.
What Rights You Have Over Your Data
If you have an account on this site or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes. California residents have additional rights described in the California Privacy Rights section above.
Security
We take reasonable security precautions to keep your personal information safe from theft, misuse, and unauthorized access. Please be aware, however, that no mode of internet transmission or computer storage is 100% secure. Except for the information you have given us directly, we do not have access to or control over information obtained by third parties.
Children’s Privacy
Our services are intended for adults aged 18 and over. We do not knowingly collect, use, or disclose personally identifiable information from minors under the age of 16 without consent. We do not sell or share the personal information of consumers under 16 years of age. If you believe we have collected personal information from a child under the relevant age limit, please contact us immediately so that we can delete the information.
Out-of-State and International Visitors
Our services are intended for residents of the United States and primarily California. If you are accessing our website from outside California, please note that the information we collect will be processed in the United States and subject to U.S. law.
Changes to Privacy Policy
We reserve the right to update this Privacy Policy at any time, and at minimum, we will review and update this Policy at least once every twelve (12) months as required by California law. The most recent version, together with the effective date, will be displayed on our website. When we change the Policy, we will update the “Effective Date” and post the updated version. Your continued use of our services following such changes indicates that you accept the amended Privacy Policy. We encourage you to check this website for updates regularly.
Accessibility
We are committed to making this Privacy Policy accessible to consumers with disabilities. If you have a disability and are unable to access this Policy, please contact us using the information below, and we will provide the information in an alternative format.
Contact Information
If you have any questions, complaints, or requests regarding this Privacy Policy or wish to exercise your California privacy rights, please contact us at: https://comforthospicecarela.com/